Future Outlook: Hygiene as "Preventive Medicine"
Looking toward 2035, the personal hygiene market will shift from "Skin Deep" to "Systemic." We are entering the era of "Nutraceutical Hygiene"—products that are absorbed through the skin during a shower to deliver vitamins, minerals, or even vaccines. The "Daily Wash" will become a primary delivery mechanism for health and wellness. The Personal Hygiene Market will also play a critical...
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